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Learn effective email marketing

Packed with best practice tips and professional advice that will help you succeed with your email and mobile marketing campaigns. Click the download button to receive the PDF.

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All about testing

Author:
Parker Unruh
Pages:
23

Don't let your email marketing efforts go to waste. Testing your campaigns is the best way to improve results! We explain how to test and why it's so critical for email marketing success.

Mobile Marketing: Getting Started

Author:
Wikus Engelbrecht
Pages:
21

Mobile Marketing is the new frontier for e-marketers. We offer great basic guidelines on how to get started on your mobile campaigns.

Industry Metrics

Author:
Mark Brownlow
Pages:
38

Benchmark email marketing stats offer a glimpse into the performance of the industry across various sectors. This report covers delivery, open and click rates for 22 industries.

Email marketing via social share

Author:
Barbara Ulmi
Pages:
23

With pretty much every individual and business on social media these days, shouldn't your newsletter be too? We show you how to reach more readers and profit from social share tools.

Getting your emails delivered

Author:
Mark Brownlow
Pages:
26

Spam, bounced mail, sender reputation - help! We'll take you through the terminology, techniques and tactics you need to know about to make sure your readers receive your email newsletters.

How to build your mailing lists

Author:
Mark Brownlow
Pages:
14

Effective email campaigns start with your mailing list. We give you best practice tips on how to build a relevant mailing list and the do's and don'ts of acquiring quality email addresses.

Take your small business online

Author:
Barbara Ulmi
Pages:
12

With so many online communication channels to choose from it's easy for a small business owner to get overwhelmed. We offer you some guidelines on how to promote your business online.

The ABC of email marketing

Author:
GraphicMail Marketing
Pages:
8

Do you remember how exciting and nerve-racking that first day was? Email marketing can be as daunting. Use our ABC primer as your cheat sheet and get straight A's for your campaigns.